Lunds & Byerly's is a Minnesota based, family owned grocer throughout the Twin Cites metropolitan area. Lunds and Byerly's offers gourmet food, online grocery shopping, recipes & cooking videos. In the beginning of my career, I was a part of a small boutique that took on the task of branding Lunds & Byerly's own private label of organic and traditional grocer products.

Roles:
- Produced product line of packaging, advertisements, and assisted with interior signage design and installation
- Responsible for label conception, creation, and pre-press production

Project Deliverables:
- Product and packaging mechanicals
- Print advertisements
- In-store signage

Reference Link