Alaska Airline’s advertising, billboards, in airport signage, website, customer service all come from a place of confidence in who they are and honesty in what they will provide. That is the power of a well established brand, built on core beliefs, re-enforced by a strong visual identity. That is where the excellent design from Hornall Anderson shines.
Roles:
- Managed/Produced all print mechanicals and digital deliverables according to client and vendor specifications
- Collaborated with art directors, designers, and project managers designing agency creative
- Image retouching, color correction, and rebuilding print files for production
- Typesetting and layout
Project Deliverables:
- Produced full page and spread ads, digital banners, OOH print and digital billboards, wallscapes, posters, bus and subway wraps, and interior and exterior stadium graphics
